True Wealth in Uncertain Times

What a week it has been for our country. Heavy. Sad. Disheartening. And yet, even in the middle of grief and uncertainty, I can’t help but notice something powerful rising up. People are coming together in ways we haven’t seen in a long time. A stronger force has been unleashed, one that gives us hope but also reminds us here at WKA that wealth is never just measured in dollars and cents.

At Wealthy Kids Academy, we teach that money is an important tool—but it’s only one minuscule part of a much bigger picture. Real wealth is found in so many ways - Love, family, hope, graciousness, kindness, friendship, and in ability. Ability to stand firm on what you know is true, and in choosing faith and strength even when the world feels shaky. These are the treasures that shape our children’s futures way more than any financial education we could hope to give them.

That’s why I want to encourage you this month to have real, honest conversations with your kids about what your family believes. Talk with them about the values that matter most in your home—whether that’s faith, integrity, how we use our money and time, or how we treat others. Prepare them for the reality that there will be times when those beliefs are challenged. Maybe it will happen at school, in a job one day, in a friend group, or even under pressure from a boss. When that moment comes, will they be ready to stand? It won’t be easy. Doing what’s right rarely is. But if they know what they believe, if they are grounded in truth, it will be far easier to say “no” when something is wrong.

One of the best reminders I’ve heard recently comes from Mama Bear Apologetics: not everyone is called to the same kind of battle. Some are front-line fighters, boldly speaking truth in the open. Others are the ones who support, encourage, or provide resources behind the scenes. Both are equally important. As parents, we cheer for our kids when they succeed in the classroom or on the field. In the same way, we should be cheering them on as they explore what God has uniquely called and gifted them to do—whether that means standing boldly on the frontlines or serving faithfully in quieter, less visible ways. Both matter, and both are good.

“So maybe this month, as a family, you can sit down and talk through two simple questions: What do we believe? and How are we called to live that out?” It’s in these small, intentional moments that we raise kids who are not only financially wise but also unshakable in character. That kind of wealth will last them a lifetime.